Ade Adetona is a British fashion photographer of Nigerian descent based in London with a passion for fashion and an eye for evocative colourful aesthetics.
Clients have included Forte Models Management, Elite Models Worldwide, Milk Management, Linden Staub, and Wilhelmina.
My photographic aesthetic is colourful, dynamic, evocative and vibrant because of my African heritage. As a child, I was sent to boarding school in Lagos, Nigeria at age 10. Nigerian culture was an eye opener to this fresh faced London boy, and whilst I was a pretty strong artist in school my art tutor suggested I try photography which I fell in love with.
After years in the City of London as a recruiter, I finally took up the challenge to upgrade my life long passion of photography and become a professional. I attended the London College of Style in 2019 where I graduated top of my class with an advanced diploma in photography.
I was fortunate to assist to acclaimed photographers Kenneth Lam and Tiffany Mumford on number of editorial shoots for Vogue Hong Kong and Vogue Dubai just before graduation.
I can't change the world, I can make it beautiful.
It’s one thing to make a picture of what a person looks like, it’s another thing to make a portrait of who they are.
"We delight in the beauty of the butterfly, but rarely admit the changes it has gone through to achieve that beauty" - Maya Angelou
"There are no rules about how you represent yourself. My work is more an attempt to show a spectrum of myself rather than a certain way of behaving or looking" - Grace Wales Bonner
"A thing that you see in pictures is that I was not afraid to fall in love with people" - Annie Leibowitz
"I'm not a businessman, I'm a business, man" - Jay Z
"Don't just stand there let's get it. Strike a pose, there's nothing to it" - Madonna
"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel" - Maya Angelou